January 2021 Perhaps you are one of the millions of Americans who have purchased fitness equipment and technology-based fitness tools for their homes last year\u2014both as a way to stay healthy, relieve stress and build a strong immune system throughout the pandemic. I spoke with Mark Moreland, owner\/personal trainer at Body Outfitters Personal Training Studios, to learn more about how he and his staff have been meeting their clients where they are throughout the pandemic and how Body Outfitters is keeping the momentum going into 2021. Connected Workouts Moreland described his studios\u2019 reaction as proactive rather than reactive to the stay-at-home order. Prior to Gov. Holcomb\u2019s lockdown orders last March, Moreland told me that he and his staff had read the tea leaves and had already begun making a \u201chard pivot\u201d to virtual training. \u201cIt's been a fun challenge to try to meet people where they are, but that's what we do all the time at our studios,\u201d Moreland said. \u201cWe're just playing a little bit of an away game right now. We\u2019ve been doing live sessions since March, so we\u2019re dialed in. Our coaching cues are even better, and we know what these look and feel like.\u201d For existing and new clients, Moreland and his staff set up appointments with their clients\u2014either in person or virtually\u2014and develop a customized workout plan. \u201cWe set up appointments on Zoom or a preferred platform of your choice,\u201d Moreland explained. \u201cThere needs to be a visual aspect of so that we can get body cues, and then we can offer the three things that we specialize in: knowledge, accountability and the appropriate level of intensity. That\u2019s what we bring to the table.\u201d In the first session of the live sessions that Body Outfitters offers, Moreland shared that he or any of his trainers begin with assessment workouts and build a plan that helps their clients progress. Your \u201ccoach\u201d gives you body cues to ensure proper movement\u2014which is the foundation to any plan customized for you by Body Outfitters trainers. \u201cWe\u2019re going to build a plan for you based on where you are and where you want to be,\u201d Moreland stated. \u201cYou don\u2019t need anything super fancy. From an equipment standpoint, most of the workouts that I\u2019ve built since last March have one weight. That doesn\u2019t mean we can\u2019t progress those weights down the line, but to be creative and consistent with one piece of equipment\u2014that won\u2019t crush the budget\u2014is a simple start.\u201d Keeping It Simple and Neutralizing Excuses Moreland and his staff utilize another tech tool called \u201cTrue Coach\u201d for their virtual clients. True Coach is an app that allows trainers and clients to connect and be held accountable outside of live sessions. \u201cWe build our programs in True Coach, which by itself doesn\u2019t have value to the client, but we use that to create an account and upload videos and examples,\u201d Moreland shared. \u201cThe app also allows us to track when you\u2019ve completed your workout and when you haven\u2019t, so there\u2019s a level of accountability. The difference between this and a live appointment is you can do it whenever you want, and you can do that workout again if you want to. There\u2019s no need to have super unique workouts every time unless that what the client wants.\u201d Moreland continued, \u201cThe other thing that we\u2019re doing to meet people where they are is, we have been posting simple movements for people to do at home with simple equipment on our social media channels. One of the videos that I built for my clients during the lockdown is a stair workout. If you have stairs, that\u2019s all you need for this workout. And if you don\u2019t have stairs, a simple step is all you need.\u201d Prior to the pandemic, and at least for me personally, not having \u201ctime\u201d was the biggest excuse or barrier that kept many from carving out time for working out. Once the virus rampaged the entire planet, people began looking at their health and fitness as a means of surviving and less as an onerous task. \u201cMost people\u2019s previous excuses have been neutralized,\u201d Moreland said. \u201cTime is not a barrier anymore as many now have a surplus of time. Now that we\u2019ve removed that barrier, it\u2019s about consistency. I would say consistency and fitness are more important than how much it costs and what kind of equipment you have. It\u2019s about doing something regularly enough that your body adjusts to it. That\u2019s true with nutrition as well.\u201d Create Your Space, Look and Time For those who want to work out from home and don\u2019t have the advantage of \u201cchanging one\u2019s scenery,\u201d instead having to create that mental\/physical space within the confines of their home, Moreland talked about identifying your personal \u201ctriggers,\u201d creating your workout outfit and carving out time that becomes YOUR care time. \u201cWe all need a trigger,\u201d Moreland admitted. \u201cI own a gym and have been training for 23 years, and I still need a trigger some days when I don\u2019t feel like working out. My \u2018trigger\u2019 is putting on my workout clothes. As soon as I put on my workout clothes, it\u2019s almost like putting on a new identity\u2014now I\u2019m \u2018Workout Mark.\u2019 Then once I get moving, I start to feel better, and it helps pump up my energy.\u201d Body Outfitters Is Ready When You Are For those who are missing in-person sessions and feel comfortable venturing out, Moreland discussed what measures both his Carmel and Zionsville locations have taken that go above and beyond the recommended safety protocols and pandemic restrictions. \u201cWe\u2019re by appointment to begin with, so we have a controlled flow of people,\u201d Moreland stated. \u201cIt\u2019s easy for us to stay 6 feet apart, and our coaches and staff wear masks at all times. Our classes and groups are down to a four-person maximum. We have the space to spread people out and give you 8 to 10 feet apart from one another. And our treadmills are more than 6 feet apart.\u201d Moreland concluded, \u201cWe\u2019ve added significant air filtration systems at both of our locations. It kills 99.9% of things that come through the air. I can\u2019t tell you that we are safer than your other gyms, but I can show you how we\u2019re controlling our environment, and then you can choose to participate or not.\u201d For more information on Body Outfitters and its Carmel and Zionsville locations, visit bodyoutfitters.com.